Privacy Policy


We care a lot about your privacy, and it’s important you understand how we collect and use your personal information. You should read our full children’s privacy policy or scroll down for the full policy, but our team has also written this summary to help you quickly understand some of the important points about how we collect and handle your personal information. If you need help understanding any of this, you should ask a parent (or person responsible for you). We call that person “your adult”. 


Like most online, services, when you use our products, we learn things about you or your use of the products. This includes information you give us directly when you sign up, buy something, or message our customer support teams, like your name, date of birth and email address. It might include your home address so we can send you things. It also includes information we collect through your device or from others you or your adult allowed to share that information, such as how long you used a product, what videos or ads you watched, or what kind of device you’re using.   

Sometimes we have to ask your permission, or your adult’s permission, to collect information from you. For example, if we want to collect an email address or your home address, we may ask your adult for permission. Sometimes we may ask to use your camera or microphone, but that doesn’t mean we collect a photo or video. It might stay on your device and we can’t see or hear it. If we do actually collect a photo, video, or other recording of you, we will ask your adult for permission. .  

We can collect other information too. You should read the “WHAT INFORMATION DO WE COLLECT FROM YOU?” section of the full policy below to learn more. 


Sometimes we need your information so you can use our products – for example, we need to know what country you live in to show you movies or shows available in that country. Information we collect also helps us make products personal to you (for example, if you watch some types of shows often, this information helps us show others you might like). We also use your information to help us understand more about how you are using the product and how it is working for you so we can make it better.   

We can use information in other ways too. You should read the “HOW DO WE USE THE INFORMATION?” section of the full policy below to learn more. 


We share information about you with others when we need help from family members or helpers to provide the product you’re using, to provide something you’ve asked for (for example, if you entered into a competition, another company might organize the prize), or to help us understand how you are using the product and how it is working. 

We do not sell your personal information to other companies.

We can share information in other ways too.  Please read the “HOW DO WE SHARE YOUR INFORMATION?” section of the full policy below to learn more. 


Our security teams make sure your information is stored and moved securely, to make it hard for anyone to steal or lose it. We only keep information for as long as we need to and for the purposes in our Privacy Policy. 

Depending on where you are, you or your adult can ask us for a copy of the information we have about you, to stop using or sharing the information we have about you, or to delete it. To learn more about your privacy rights, please read our full children’s Privacy Policy or scroll down and ask your adult if you need help. 


If you or your adult have any questions about this summary or our Privacy Policy, you can email us at [email protected].



Information about you

Contact and account details

For some of our Services, you don’t need to give us information like your name or email address to use the Service.  

For other Services, we will ask for information from you so you can use the Service. We might need to ask permission from your adult before you can give us this information.  This information can include things like: 

  • your first name
  • your location 
  • your email address
  • your username 
  • your telephone number
  • your home address
  • numbers that identify your account or your electronic device
  • a photo or video of you
  • a voice recording
  • your opinions or views on our Services or that of our partners 
  • your entry to one of our contests

For some of our Services, such as virtual worlds, games, or services with social features, you can talk with your friends or get items, such as gems in game currency and additional costumes or powers for your character. For these Services you may need to choose a screen name or create an account which will require a password and some other information about you. For some Services, we collect your email address to help you make an account and then we may keep your email address only in a “hashed” (i.e. jumbled) format so that it doesn’t identify you.  We use these “hashed” email addresses to help with your account, like to help you if you forget your password.  

Things you have bought and payment details

Before buying something, you should always have permission from your adult. When you buy something in a Service, your adult may have to pay for it with real money. Some of our Services allow you to buy things inside the Service, pay to join our communities, and use online currency from our Services. 

Services usage details

When you use our Services, we may collect information about your in-game, in-app, or online usage and viewing activities – such as actions taken in a game, app, or other Service, including chat or comments, interactions, and videos, content, or pages viewed.

Conversations with your friends

Some of our Services will let you talk with your friends in a way that shows your conversation publicly or with other people on the Service like in a group chat or forum. Sometimes, you will choose from phrases we have already written. Otherwise, we will take steps to try to stop people from using any bad words, shares your personal information, or engages in other illegal or inappropriate activity. If we see that you are sharing your or a third party’s personal information with someone else, we will try to delete it before it is shared. We may ask permission from you or your adult before we let you talk to your friends on our Services, or if our Services let you post on social media. We will not use the information gathered from your conversations for any purpose other than to provide the Services.

Social media

If you interact with our social media pages we may collect information when you do things such as commenting, sharing or “liking” posts or videos. We may also receive information that you share on your social media page or channel, such as your profile photo, your birthday and your list of friends.  We may need to ask permission from your adult before we can collect this information through social media.

Information about your computer, console or smartphone

When you visit or use one of our Services, we will get some information about your device and your Internet browser (for example, Chrome or Firefox). We will also get some information about your IP Address and how you use our Services. To learn more, see our section about Cookies.


Our apps may send you alerts from inside the app on your device to help you use the app. For some of our apps, you can also choose to receive notifications on your device that are sent from outside the app (called push notifications). We may need to ask permission from your adult to send you these push notifications. You can always turn push notifications off in the settings of your device. This might be difficult, so make sure to ask your adult to help.

If you do not provide your information

If you do not provide us with your personal information, we may be unable to provide some or all of our Services to you.

When you contact us

If you contact us by email or using an online form for help, we may ask you for some information. For example, this may include your first name and email address. We will also ask you to tell us why you are contacting us. Once we have helped you, we will delete your information.

Information about your adult

Sometimes, we need to collect information about your adult. For example, we do this so we can: 

  • let them know about your interest in the Services
  • ask them for permission so you can access parts of our Services
  • tell them how to start some of the features for you
  • Verify their identity to act upon requests

When we need to contact your adult, we will need to get some information about them, so we may ask for their: 

  • full name 
  • address
  • email address
  • telephone number


What are cookies?

Cookies are tiny files that have information (data) in them. Sometimes we use other types of digital technologies, such as pixels and SDKs, but they work a lot like cookies. When you visit our Services, a cookie is placed on your device (like your computer, console or smartphone). Some mobile apps have technology that works like cookies. 

What do cookies do?

Cookies help us to make your experience better. They can remember what you do on the Service (like your high score) and help us understand what you like doing.  The cookies will also help us know which parts of the Services are popular and which ones we need to make better.

Some of our helpers and partners use their own cookies or other technology to help us or for their own activities. For example, these can help us understand how many people visited a Service or saw a piece of content.

Turning cookies off

You can choose to turn most cookies off. In most cases you can also choose to block all cookies other than those that are necessary to provide the Services. You can do this using the settings menu either on the Service or within your browser or device. This might be difficult so make sure to ask the adult who looks after you to help you. 

If you do choose to turn cookies off, some things on the website or Service might not work properly or your experience might not be as good.


We take reasonable steps to protect your information to stop other people getting to it. This includes making sure that our computers have protection on them to stop people who shouldn’t from getting access to the information held on them.  You can help us by:

  • never telling anyone (other than your adult, if you need to) your password or writing it down,
  • not using the same password for lots of different things,
  • changing your password periodically,
  • if you are using a shared computer, mobile phone or console, make sure you “log out” when you are finished using it. 


Where this policy is provided in both English and your national language, the English version shall prevail in the event of any discrepancy or inconsistency between the English version and the other language versions of this Privacy Policy, unless otherwise required by local law. The policy is available in other languages by going to the translation page.


From time to time, we may update this Privacy Policy. We will let you know about any big changes to how we use your information by putting a sign on our website or by sending you or your adult an email message or by using a banner or other means to indicate there is a big change. We think it is a good idea for you to come back to this page once in a while to learn about how we protect your information.


If you or the adult who looks after you have any questions about this Privacy Policy, you can contact us by email at [email protected].